Sora Lella – Vegan Roman Restaurant
New brand identity and marketing collaterals.
Sora Lella – Vegan Roman Restaurant, Brougham Street, Edinburgh.
This project objective was to create a warm and lightly rustic look restaurant identity to resemble the feel of a traditional Roman Trattoria (a small family-owned restaurant), but totally vegan and environmentally friendly, an original new entry in Edinburgh culinary culture.
Project results: The chosen name for the restaurant has tight connections to Rome, Sora Lella was a Roman chef and popular actress during the 80′ – very famous for her generous food portions and passion for the Roman cuisine. The logo elements, such as a wreath, helmet crest over S and dots in between “Sora” (to recall S.P.Q.R) as well as a colour palette was chosen on purpose to recall some of the aspects of Rome historical heritage.
Visit Sora Lella website at
www.soralella.co.uk
